We opened a bunker real-estate agency to promote Netflix's new end-of-the-world series.





* Case Film







We brought KIMERA, the fictional real-estate agency from Billionaires' Bunker, into the real world to sell the show's actual bunker set.







* Inside the series’ immersive real bunker set.





















We built a fully operational real-estate brand through a multi-channel story across social, digital ads, TV, outdoor and pop-up spaces, where every touchpoint moved the fiction forward.










* SALES VIDEO: KIMERA aired a TV spot featuring the series’ lead actress as the final reveal.
















Our talent, creators and influencers didn’t just promote KIMERA. They became part of its narrative, sparking conversation.






















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We even staged fake moves outside real celebrities' homes in exclusive neighbourhoods, making audiences question what was real and what wasn't.